With the anticipated launch of the Samsung Galaxy S26 flagship series drawing near, new information regarding European pricing has surfaced. Recent leaks, primarily focused on the Swedish market, suggest significant changes to the cost of the upcoming devices.
According to reports, the Galaxy S26 Ultra may become more accessible, with a potential price reduction of approximately €100 for the base and 512GB models compared to the previous generation. However, the top-tier 1TB version is expected to maintain its current price point.
The standard Galaxy S26 might see a price increase, but for a specific reason. The device is rumored to start with 256GB of storage, eliminating the 128GB entry-level option. This shift could result in a starting price roughly €200 higher than its predecessor's base variant. Meanwhile, the Galaxy S26+ is expected to remain consistent, with its 256GB model priced similarly to the current S25+.
The leak also suggests a change in sales strategy, noting that Samsung may skip the free storage upgrade promotion typically offered during the pre-order phase. It is important to note that these figures are based on the Swedish market, where local currency and VAT rates can influence final pricing differently than in other regions.